Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. You’ve got a LOT of competition from a variety of industry sources. More info/register.

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Association Adviser

MAY 29, 2018

Achieving industry objectives, providing educational programs, and filling staff positions require sufficient funding. Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Many associations today recognize they cannot rely on membership fees alone to sustain their business model.

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Reid All About it

MAY 12, 2023

Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. State of the association industry. But do you? 1 CMP credit. 1 CAE credit.

Chicago 200

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Associations Now

DECEMBER 18, 2023

While reciprocal membership agreements allow participating organizations to increase their member count, they are about more than numbers and dues revenue. Learn how one association uses reciprocal agreements to build meaningful relationships with partners to advance its mission and industry worldwide. Moore said. “We

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Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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Reid All About it

NOVEMBER 20, 2020

Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Maximizing Revenue through Smart Pricing Strategies. Josh Spector ). Dreading a winter lockdown? More info/register.

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Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

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Aptify

JULY 24, 2019

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

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Aptify

JULY 22, 2019

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

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Reid All About it

APRIL 26, 2024

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Mariana Fernandes at Animalz shares her team’s favorite content marketing blogs, newsletters and podcasts. Association trends. The outlook for associations, as described in Marketing General Inc.’s

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Reid All About it

JANUARY 28, 2022

2022 STR Industry Trends. 25 Ways to Take Your Newsletter to the Next Level. Hear about a variety of strategic opportunities to utilize AI, strategic creativity and data for a newsletter with high engagement, performance and relevancy for your members. 1 CAE credit. More info/register. Host: Association Analytics. 1 CMP credit.

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EventMobi: Association Events

JUNE 26, 2023

Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. Engaging members with ticketed events can bring in event revenue (as well as other streams!) When members are doing something cool in your community, give them a shoutout in your newsletters and social media.

Member Engagement 130

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Reid All About it

JULY 24, 2020

Boost Membership & Non-dues Revenue in a Virtual World with Open Communities. Find out how opening your online community to the outside world can bolster member engagement, increase non-dues revenue, drive prospecting, reinvent content strategy and elevate your hybrid events in this newfound virtual era. Tue 7/28 at 3 p.m.

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MemberClicks

APRIL 28, 2022

Recruiting new members and keeping them engaged is a crucial activity for all associations. Fortunately, young members do realize the importance of participating in industry organizations. Fortunately, young members do realize the importance of participating in industry organizations. Reevaluate your young members’ journey.

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MemberClicks

MAY 10, 2024

From encouraging membership to driving enormous revenue growth, Job Board is not only an invaluable resource for members, but also a hidden weapon associations can wield to drive non-dues revenue, expand reach and add value. To maximize revenue, WID offers these businesses bundles of job listings for a reduced rate.

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Reid All About it

JUNE 25, 2021

Would you like to subscribe to this newsletter? – Revenue Success from Scratch: One Association’s Story. ” In honor of PRIDE month 2021, this day will promote self-affirmation, dignity, equality, and increased visibility of diversity in the meetings and events industry. Subscribe to Blog via Email.

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Nimble AMS

MAY 13, 2021

Association industry research from Community Brands shows that when looking at 2021, most associations are focused on developing or improving virtual opportunities, as well as increasing membership acquisition and retention. ?Almost So how can you recruit, reach, and retain members to achieve these strategic goals? Watch now.

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.orgCommunity

JULY 18, 2019

But, HFMA has cast that old non-dues revenue practice aside. Their new membership model includes unlimited access to certifications, online education, newsletters, industry analyses, and communities—the “ pay-to-play ‘extras’ in most association business models.”. Rethinking non-dues revenue: from products to partnerships.

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Freestone

FEBRUARY 29, 2024

By making learning flexible, you can also reach non-members, boosting recruitment and driving non-dues revenue. Certification programs Many organizations offer certification and licensing programs within their association as an added benefit to members, offering a level of prestige within an industry.

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EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. And if you’ve got an upcoming event, that’s the perfect time to start recruiting new members. Are they relevant to your mission or industry?

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WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. Industry trends job-seekers must know. Job skills most wanted by top industry employers. They’ve built content partnerships with recruiters and PR agencies.

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EventMobi: Association Events

SEPTEMBER 21, 2023

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. Implementing even the most basic member retention strategies will not only save you money, it’ll help you increase revenue over time! Recruit team members who have previous experience running successful events.

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Higher Logic

JANUARY 3, 2020

When executed with proper planning and resources, a customer community can have a tangible impact on key business performance indicators, including ticket deflection, revenue generation, and customer satisfaction. Traditionally, companies sent monthly newsletters full of tips and offered advice to customers at tradeshows or customer events.

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GrowthZone

SEPTEMBER 14, 2022

Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. Our 8-point guide, The Power of Young Professionals , tackles the challenge of engaging, recruiting, and retaining 20-somethings. The good news is your plan is already in motion!

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ISAE

AUGUST 11, 2024

Membership Engagement Beyond Events: Year-Round Connections Imagine this: you’ve just hosted a successful auction, bringing in tons of non-dues revenue and providing an engaging experience for your members. Consider developing a specialized newsletter for these members to share event news, discounts, and updates.

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Reid All About it

JANUARY 21, 2022

Guest: Mark Cooper, CEO, IACC, Chair, Events Industry Council. Join us to experience seven in-depth demos from industry partners that are standing by ready to help. Learn how board skills tracking can help you identify critical gaps and engage in more strategic board member recruitment. New episodes are posted around 1 p.m.

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Association Adviser

JULY 11, 2017

Associations see this today with for-profit competitors entering the marketplace and providing your members with free education, multimillion-dollar trade shows, guaranteed ROI, and subscription-based media communicating with your industry. But your association is only as strong as your membership recruitment and retention efforts.

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Reid All About it

JANUARY 15, 2021

The Content Roadmap to Recovery: Eight Ways to Recharge Your Revenue , by Chris Gloede of Ricochet with research assistance from McKinley Advisors, provides succinct advice to help move your content initiatives from response mode to recovery (and revenue) mode. Association learning landscape. More info/register. Mon 1/18 at 11 a.m. –

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YourMembership

FEBRUARY 27, 2014

The associations being served by AMC’s come in a variety of sizes, and represent a large spectrum of industries and professionals. We believe the AMC industry will continue to experience growth opportunities for the foreseeable future. These include: How to remain a relevant concern for their members and industry they serve.

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Membersuite

SEPTEMBER 10, 2022

Since events are one of the top membership recruiting methods, try coupling a trial membership with a discounted or free first event. . #4. This affordable subscription could include your members-only website, newsletters, and perhaps a webinar series. Virtual Membership. Specialized tools or platforms. Exclusive events.

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AssociationChat

APRIL 10, 2020

The awards are sponsored by HighRoad Solutions, an association-specific digital marketing agency that helps associations leverage email marketing and marketing automation to gain greater insight on how to grow revenue. “On E-Newsletter. Association of Equipment Manufacturers; AEM Industry Advisor e-Newsletter. E-Magazine.

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MemberClicks

SEPTEMBER 27, 2024

Retention is often a bigger challenge than recruitment for many associations, but a well-crafted incentive program can tip the scales in your favor. Referral Bonuses Incentivize current members to recruit their peers by offering a referral bonus. This could be a monetary reward, a gift card, or a discount on future membership fees.

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Association Briefings

OCTOBER 22, 2020

Think of all the questions you ask on your membership application: geographical location, years in the industry, company revenue, number of employees, etc. Perhaps you have different industry divisions you serve. Industry Interests – Are there sub-sections of your association that your members belong to (i.e.

How To 52

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Reid All About it

MARCH 19, 2021

Two proven tips to increase your newsletter’s open and click rates. Learn how the psychology of emotional wellness and success can inform the experiences you design for your communities, staff, leaders and industries. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

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MemberClicks

FEBRUARY 15, 2023

It takes a lot less effort to retain the members you have than to constantly be in recruitment mode. As an added benefit, when your members feel appreciated, it creates a culture where they’re more likely to recommend your association to others, making your recruitment efforts a little easier. Host a member appreciation event.

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Reid All About it

APRIL 12, 2019

CB Insights reports on 20 industries that 5G will transform. MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Here’s a little piece I did on microvolunteering —one of my longtime soapbox topics—for my state association’s newsletter. More info/register.

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YourMembership

DECEMBER 11, 2014

The ongoing race to identify and recruit qualified talent will only increase as we move into 2015. In New York City alone, there are 25,000 unfilled middle-skill jobs in the health care sector, a major industry among the association career centers we work with daily.

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